2018 Isuzu Trucks News Year in Review

A look back at the Isuzu year that was

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There is always plenty of Isuzu news for us to bring you and 2018 was no different.

The best-selling truck brand in Australia now for 30 straight years, a remarkable performance, heads into 2019 with plenty of confidence about another top of the podium finish.

And it was the celebration of 29 years at the top that got Isuzu off the starting line back in January.

In 2017 Isuzu sold 8,898 vehicles in Australia, a total that secured better than 24% of the total market.

Chief Operating Officer at Isuzu Australia Limited, Phil Taylor, saying the result showed the brand is continuing to meet the needs of Australian businesses.

January also saw Isuzu announce an update of the heavy-duty versions of the Isuzu F-Series.

The update to the FX and FY models included new variants, the standard fitment of sat-nav, and an uprated alternator.

Simon Humphries, Isuzu Australia’s Chief Engineer, Product Strategy, said the updates were made following customer feedback on the brand’s heavy-duty truck range.

In March we brought you coverage of an expanded Isuzu presence in the Northern Territory.

The new Darwin and Alice Springs Isuzu dealerships described by Isuzu’s Sales and Marketing chief, Andrew Harbison, as being great additions to the Isuzu national dealer and servicing network.

March also saw the opening of Isuzu Australia Limited’s new state of the art Melbourne headquarters.

Located in booming Truganina, the new 21,000 square metre facility includes the operations administration and training centres.

Two Isuzu dealerships had to share the 2017 Isuzu Dealer of the Year award.

Ballarat Isuzu in Victoria and Mid Coast Trucks NSW happily shared the honour.

It was also confirmed that the best-selling truck in Australia, the Isuzu N-Series, was being trialed with an electric motor in the U.S.

Isuzu Truck of America confirmed a research vehicle had been built and this would allow the manufacturer to gauge interest from potential fleet operators.

Rounding out a busy March 2018 for Isuzu was news that nine Aussie dealerships had become Isuzu ‘Excellence Dealers’.

The dealerships, including Gilbert & Roach (NSW), North East Isuzu (SA), Suttons Motors Arncliffe (NSW), Gold Coast Isuzu (QLD), Midcoast Trucks (NSW), Tony Ireland Isuzu (QLD), South West Isuzu (WA), Ballarat Isuzu (VIC) and Canberra Isuzu (ACT), gained the accolade after showing “consistent professionalism and expertise”.

The booming Gold Coast region got a brand new Isuzu dealership on Queensland’s Gold Coast in April.

The ribbon was cut on the new Gold Coast Isuzu in the month, Isuzu Australia Director and COO Phil Taylor telling us the new facility would deliver a first-rate customer experience.

Isuzu Australia confirmed in April that it would continue to source bodies for the ‘Ready to Work’ range from Australian body builders.

The Isuzu boss saying the strategy not only supports local business, but ensures the brand has the best product available for local customers.

One of the biggest Isuzu news stories of the year came in May with confirmation that Australian trials of electric-powered Isuzu trucks were underway.

Isuzu Australia Limited saying the local electric vehicle (EV) concept program comes at a time when the electric truck era was just beginning.

There was another big announcement from Isuzu in June with the Isuzu N-Series 4×4 picking up an auto transmission for the first time.

The Automated Manual Transmission (AMT) being described as a way for the brand to effectively cater to more operators looking to get behind the wheel of a no-nonsense 4×4 light truck.

Isuzu confirmed in July that they planned to make even bigger strides in the waste industry in the future.

Announcing that they would have a large presence at the 2018 Australasian Waste & Recycling Expo (AWRE), Isuzu National Truck Sales Manager, Les Spaltman, said events like AWRE are a great chance to get the product in front of the right people.

Tony Kerr was announced as Isuzu Australia Limited’s new National Fleet Sales Manager in August, while John Walker was named the head of Marketing and Customer Experience.

There was news of a big deal being signed off on by Isuzu and Cummins in October.

Set to explore potential opportunities in product technology development, service, and other areas of collaboration, the arrangement could see Isuzu trucks powered by Cummins powerplants in the future.

And in October Isuzu Australia Limited confirmed significant price reductions available across the ‘Ready-to-Work’ Tipper range.

We’ll continue to bring you the latest Isuzu News through 2019.

About Joel Helmes 1676 Articles
Joel is the founder and CEO of Heavy Vehicles. With more than 20 years experience in the media, including more than 10 years heading up the car publication - Behind the Wheel, Joel is passionate about bringing a fresh perspective to the Australian road transport industry. Prior to his media career Joel worked for a number of years as a bus, truck and delivery driver.

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