International Truck has announced the creation of an online industry forum that will look to find solutions to some of the road transport industries key challenges.
Called UPNEXT, the forum will include, according to Navistar, parent company of International Truck, visionaries of the commercial trucking industry who can come together to discuss emerging trends and topics that are driving industry change.
Mark Johnson, Navistar’s vice president of Strategic Marketing, tells us dealing with new technologies will be a key theme.
“There’s a clear need for concerted industry dialogue on the new technologies that everyone is discussing and that will revolutionize the way we all do business – technologies like electrification, digital supply chain, autonomous trucking and blockchain,”
“UPNEXT is intended to serve as a central platform for exploration of these and other important topics.
“Its goal is to spark lively discussions that will facilitate critical thinking, heightened collaboration and even public policy action.”
The initiative has already launched a website, UPNEXTtrucking.com, which they say will house critical content related to industry issues.
They say the website architecture is fluid, and its content will continually expand to keep pace with industry dialogue.
“UPNEXT is designed to ask the big questions, provide an expert point of view, and bring together policy makers, carriers and other industry leaders to drive meaningful and beneficial change.
“We look forward to productive dialogue conducted in that spirit.”
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